83% of customers are willing to refer but………

QUESTION - how do I maximise repeat business and referral rates?THOUGHT – create evangelists There are few ...

67% just will not return

QUESTION - how do I maximise repeat business and referral rates?THOUGHT – deliver everything that you promisedThe ...

90% have a brand in mind before looking

QUESTION - how do I maximise conversion rates?THOUGHT 3 – develop a proven strategy and system!Recent research ...

70% of qualified enquiries are trying to solve a problem

QUESTION - how do I maximise conversion rates?THOUGHT 2 – understand conversion rate variables!Recent research found that ...

22% satisfied with conversion rates

QUESTION - how do I maximise conversion rates? THOUGHT – Maximise qualified enquiries! Research suggests that just 22% of ...

95% of buyers chose a vendor that provides content

educate your market I receive emails weekly, if not more often, from shysters offering lead generation services. ...

3,000 ‘amazon go’ stores to open

have the courage to zig when others zag No-one in business wants to spend any more than is ...

$329 delivers $550 and $3000 delivers $1000

forget conventional wisdom and apply intuition after the data is in No-one in business wants to spend any ...

20% deliver 80% – so focus

cut the crap and focus on the markets that deliver No-one in business wants to spend any more ...

8 years to profit

be consistent – if not belligerent This is the last of five articles addressing strategies – other than ...

75% of executives are afraid

find you way to overcome your fear This is the first of five thoughts dealing with professional presentations ...

CREATING A CUSTOMER EXPERIENCE

3 insights for all businesses Discussions about the importance abound. This is understandable given the importance of the ...