by Ray Dalio
An outstanding consideration of the principles underpinning the success of one of the world’s largest hedge funds, with a heavy emphasis on ethics.
by Hugh McKay
This is superb read for anyone wanting to understand the social trends shaping Australia. No marketer can afford not to understand the demographic and psychographic issues addressed.
|The Excellence Dividend
by Tom Peters
This brilliant followup to In Search of Excellence, looks at the drivers of success in business in 2019. It is insightful, original and pragmatic. A must read for all marketers
by Joe Pulizzi and Robert Rose
Marketing as we know it is dying. The power of community is growing and reducing the cost of marketing. here is the future of marketing.
|Connecting the Dots
by John Chambers
By any measure this is a brilliant book describing how to develop and leverage a truly innovative business. well worth reading Most interesting are the things a small business can do to become big.
|Communicate to Influence
by Ben and Kelly Decker
Some 85% of executives believe that communication skills are essential to success – while 70%+ report being frightened of public speaking. This easy read is will help.
by Doug Stephens & Joseph Pine
Retailers all around the world are struggling. This book suggests that retailing as we have known it is dead., and looks into the future
|AI, Analytics, and the New Machine Age
Business automation and cognitive technologies will revolutionize business. This book tells you how and what is in it for you
by Seth Godin
We all live in tribes or communities. The best marketing strategies target tribes., This very easy read looks at how to build a profitable tribe.
21 lessons for the 21st century
by Yuval Noah Harari
The environment in which we live and do businesses will change more in the next 5 years than the last 20. This book outstanding book addresses this change.