Forget the real thing when a placebo will work better

Tuesday, February 18, 2020

50% as effective as the real thing, without any substance A ...

Build loyalty by leveraging bias

Monday, February 17, 2020

50% of people feel buyer’s remorse AS US study found that ...

20 tips for effective personal branding

Friday, February 14, 2020

1/20 – Define your audiences as precisely as possible Know exactly ...

Tell customers what they already know

Friday, February 14, 2020

42% believe in ‘creation’ Studies have found that 42% of people ...

Drive sales by creating a bandwagon

Thursday, February 13, 2020

69% of fad diets fail Research in the United States ...