92% trust nurses and 13% trust federal members of parliament

Research into the level of trust various professions attract within the community have been undertaken nationally and internationally for ...

$1,858 is more than $1858 and $1,200 is more than $1200

It would be wrong, in many cases, to consider your market to be dumb or uneducated. However, ...

68% – the greater spending of men compared with women

A recent study found that men spend 68% more online than women. The research found that men ...

66% of people over 65 are active internet users

Statistica reports that in 2019, 66% of people on the planet over 65 years of age are ...

10% spend on marketing is non-sense

put objectives ahead of formulas I have never met a marketing manager or business proprietor who did not ...

help reduce insecurity

16% of purchasers want to feel special This is the fifteenth of 20 daily THOUGHTS examining emotions in marketing. A recent ...

help reduce confusion

20% of customers respond to validation This is the fourteenth of 20 daily THOUGHTS examining emotions in marketing.There ...

help reduce the anxiety of shopping

17% cite decision anxiety This is the thirteenth of 20 daily THOUGHTS examining emotions in marketing.‘Decision anxiety’ is ...

help people identify and connect

193,000 members and climbing This is the twelfth of 20 daily THOUGHTS examining emotions in marketing. Manchester United has won some ...

help those who want to become leaders

12% actively seek to be first and feel superior This is the eleventh of 20 daily THOUGHTS examining ...

target the ego more than any emotion

65% own more than one ferrari This is the tenth of 20 daily THOUGHTS examining emotions in ...

truly connect with customers

81% of purchase decisions are influenced by friends This is the ninth of 20 daily THOUGHTS examining emotions ...