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FIVE TIPS FOR MAKING BETTER MARKETING AND BUSINESS DECISIONS

Sunday, August 15, 2021

A great deal has been written here and elsewhere about ...

FIVE TIPS FOR GETTING YOUR CUSTOMER TO BUY YOUR PROPOSITION – PART 4

Monday, August 9, 2021

So long as the cash is available, or they are ...

FIVE TIPS FOR GETTING YOUR CUSTOMER TO BUY YOUR PROPOSITION – PART 3

Saturday, July 31, 2021

So long as the cash is available, or they are ...

FIVE TIPS FOR GETTING YOUR CUSTOMER TO BUY YOUR PROPOSITION – PART 2

Thursday, July 29, 2021

So long as the cash is available, or they are ...

FIVE TIPS FOR GETTING YOUR CUSTOMER TO BUY YOUR PROPOSITION – PART 1

Sunday, July 18, 2021

So long as the cash is available, or they are ...

Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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