opportunity 62 of 150 There are so many things to attend to in business. Each and every day tends to be filled with an ever-growing range of tasks, responsibilities and priorities. Because of this, so many opportunities that have the potential to deliver so much value are overlooked. Consider for example the co-creation of value. […]

opportunity 62 of 150 There are so many things to attend to in business. Each and every day tends to be filled with an ever-growing range of tasks, responsibilities and priorities. Because of this, so many opportunities that have the potential to deliver so much value are overlooked. Consider for example the co-creation of value. In essence, the co-creation of value involves various parties, often including customers or clients, coming together to deliver a superior mutually valued outcome. Giant LEGGO has been involved in the co-creation of value for a number of years. Leggo maintains an online community where members can discover new ideas, submit their ideas and work with Leggo to develop new products that meet the needs and expectations of their target market. This even involves online members voting on new ideas and providing input to facilitate fine tuning of those ideas. Customers get the product they want,…