opportunity 109 of 150 I know very little about David Beckham, beyond the fact that he was a soccer player and is, today, a fashion icon. There is nothing much at all I like about Richard Branson. I view him as brash and full of himself. There is absolutely nothing i find in the least […]

opportunity 109 of 150 I know very little about David Beckham, beyond the fact that he was a soccer player and is, today, a fashion icon. There is nothing much at all I like about Richard Branson. I view him as brash and full of himself. There is absolutely nothing i find in the least bit attractive about Kim Kardashian. She is almost the antithesis of that I respect in a human being. That said, i am only able to express these strong views about these people because they have been very successful in establishing a strong and distinctive personal brand. I know who they are and what they stand for because of their personal brands. It is interesting to note that in addition to defining their personal brands well., Beckham, Branson and Kardashian have communicated their brands very effectively – no so much through advertising or media relations –…