GREAT BUSINESSES ARE DRIVEN BY VALUES

IDEA 4 INSIGHT The Commonwealth Bank of Australia and Optus Telecommunications have two things in common: ‘Integrity’ as one of their core values Behaviour not readily associated with integrity Despite having ‘integrity’ as a core value, the Commonwealth Bank has experienced a number of scandals including those related to superannuation, insurance, lending practises and money…

Become a member to read this article and get unlimited access
No tags