where in the world are they?

  AMAZING E-COMMERCE STATISTICS 6 There are estimated to be some 2.32 billion on line shoppers in the world today – in 2014 This tally appears to be made up as follows: North America – 292,000,000 Europe – 500,000,000 Asia Pacific/Oceania – 1033,000,000 Latin America/Carribean – 255,000,000 Middle East and Africa – 241,000,000 It is […]

  AMAZING E-COMMERCE STATISTICS 6 There are estimated to be some 2.32 billion on line shoppers in the world today – in 2014 This tally appears to be made up as follows: North America – 292,000,000 Europe – 500,000,000 Asia Pacific/Oceania – 1033,000,000 Latin America/Carribean – 255,000,000 Middle East and Africa – 241,000,000 It is very interesting to note the preponderance of online customers in and around Australia. This highlights yet again, if it was needed, the opportunities for Australian businesses in Asia Given that only 75% of Australian adults shop online, it highlights the potential in Asia for online retailing for businesses based in Australia When businesses better understand the requirements for retailing online into Asian countries, the potential is massive. Leveraging Australian regulation will be central to this This issue will be discussed in detail on THE D. JOHN CARLSON NETWORK – https://www.djohncarlsonesq.com/publishing/ D. John Carlson is a…

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Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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