DEVELOPING A VISION AND A COST-EFFECTIVE COMMUNICATION STRATEGY THAT DELIVERS MEASURABLE AND POSITIVE OUTCOMES

Most organisations need to develop a vison. Most struggle with it – as they do the documentation of meaningful values

This webinar will discuss practical strategies for identifying an optimal:

  • Vision
  • Set of values
  • Series of messages

Every organisation needs a communication strategy, but alas many communication strategies fail to achieve their stated objectives – despite the best efforts of capable people. The fact is writing the optimal communication strategy is not easy and ensuring the strategy is fully implemented is even harder.

This webinar will directly discuss and provide practical strategies for developing a communication strategy that:

  • Embraces the organisations vison, values and core messages
  • Is cost-effective, utilising all opportunities to contain costs
  • Will gain the support of internal and external stakeholders
  • Is short enough to be read, while detailed enough to cover all bases
  • Can and will be implemented fully and completely
  • Can be readily monitored finetuned and shown to be effective

We will discuss how to document a 3 to 5-page strategy that is easy to read, easy to fund, easy to implement and easy to demonstrate the value of.

Date

Thursday, 19 September, 2019

Time:
Western Time: 11.00 am – 12.00 pm 
Central Time: 1.30 pm – 2.30 pm 
Eastern Time: 2.00 pm – 3.00 pm

REGISTRATION  – FREE

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