DEVELOPING A 21ST CENTURY COMMUNICATION STRATEGY – A PRACTICAL WORKSHOP for MEMBERS ONLY
The optimum communication strategy identifies the:
- Target audiences and requirements of and for each.
- Most cost-effective approach to audience engagement.
- Most cost-effective approach to gathering market intelligence.
- Critical modes, messaging and media for communication.
An effective communication strategy is central to the success of every business, regardless of sector, market or product range.
The optimum communication strategy also addresses the use of marketing automation to maximise ROI.
This practical webinar/workshop will take participants step by step through the development of the optimum communication strategy.
This webinar is FREE and only available to Members of the D. John Carlson Strategic Advisory Network.
All participants will receive a FREE workbook and strategy template that they can use to develop their optimum communication strategy.
A link to the Webinar/workshop will be sent to members a month ahead of the event.
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