us$184 billion market capitalization for netflix

Netflix is now one of the biggest companies in the world, with a market capitalisation in excess of US$184. This is not bad for a business that started in 1998.YouTube Red has 1.5 million subscribers; YouTube Juegagerman has 35.1 million subscribers; YouTube Premium has 15 million subscribers. Netflix is positioned to exceed 10 million users in…

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Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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