TWO BUSINESS CAN SELL THE SAME GOODS BUT A DIFFEENT PRODUCT

MANY BUSINESS PEOPLE DO NOT KNOW WHAT CUSTOMERS ARE BUYING – 3 OBSERVATIONS I would argue that Myer and David Jones in Australia sell pretty much the same range of goods but a very different product. I would argue that when you buy a pair of Levi jeans from Myer, you are buying a very…

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