BackAt a business breakfast late last year I was asked by a senior business man if I could help him set up a Facebook, Twitter and Linked IN account. I said I could, but asked why he would want to do this, what he would do with these accounts and what he intended to say using ...
PERSONAL BRANDING – A KEY TO SUCCESS
My last article on the subject of personal branding made the point that whether we like it or not we all have a personal brand. it just that some people manage and communicate their personal brand better than others. I think I also established that there is a direct link between personal branding and success. Branding, ...
IS SPIN SIN ?
Politicians are often accused of 'spin' or 'spinning' the facts. What is more, they do 'spin'. Politicians are advised by experts in spin. They use spin on a daily basis to make what could be bad publicity sound better and what might be bad spin seem even better. Ofcourse spin is also used to make good stories ...
Restaurants – A memorable experience
In my experience, there are two kinds of restaurants, those you eat in and those you dine at. With restaurants you eat in, the primary considerations are convenience, taste, price and possibly health. If all four requirements are satisfied, there is every likelihood you’ll go back again. More interesting to me however are those restaurants you dine ...
