84.5% have content marketing strategiesA 2019 study in the United States found that 84.5% of businesses with more than 100 employees have a content marketing strategy. The Content Marketing Institute defines marketing as – ‘a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience — and, ultimately, to…
Become a member to read this article and get unlimited access JOIN US
Already member? Log in