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Drive sales by creating a bandwagon

Thursday, February 13, 2020

69% of fad diets fail Research in the United States ...

Anchors effect consumers more than ships

Wednesday, February 12, 2020

87 years old and going strong My father is 87 years ...

Powerful heuristics make your customers biased

Tuesday, February 11, 2020

300 attacks in 1972 down to 75 attacks in 2017  There ...

Leverage the consumer sheep mentality

Monday, February 10, 2020

35% increases to 44.5% with the claim of normality A ...

20 e-mail marketing tips

Friday, February 7, 2020

1/20 – Add real value The four most important letters in ...

Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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