Amara’s Law has to do with how people think about the future and the belief that the impact of technology increases at a consistent, linear rate over time,” says Vendasta CEO Brendan King.   Put simply, Amara’s Law states that – We tend to overestimate the effect of a technology in the short run and underestimate […]

Amara’s Law has to do with how people think about the future and the belief that the impact of technology increases at a consistent, linear rate over time,” says Vendasta CEO Brendan King.   Put simply, Amara’s Law states that – We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run,” Amara notes, the reality is most technology-driven productivity starts slow, often being overestimated in the early stages. Many technologies are currently in this phase, from artificial intelligence, nanotechnology to quantum computing – they are in the early stages of development, and their impact is being overestimated in the concise term. However, over time as technology evolves, people tend to underestimate the impact and overall importance, particularly in the long term,”  Roy Charles Amara (1925 – 2007) was an American researcher, scientist, futurist] and president of the Institute for the Future best known for…