90% believe that creative problem-solving skills will deliver success

QUESTION – how do I present to win?THOUGHT – demonstrate you can solve the problemA recent survey of teachers found that 90% believe that graduates with creative problem-solving skills will achieve greater success than those without those skills. Some 85% of educators noted a demand for creative problem-solving skills. None of this is surprising if…

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Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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