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In GENERAL MARKETING

10 biggest marketing issues

Friday, July 13, 2018

I have been blogging on marketing related topics for 4 years now. I have attracted a significant audience of loyal readers. Thank you! I am currently compiling a list of the 10 biggest issues facing marketers in Australia, so that I can research and write about them Please email me on [email protected] and tell me […]

I have been blogging on marketing related topics for 4 years now. I have attracted a significant audience of loyal readers. Thank you! I am currently compiling a list of the 10 biggest issues facing marketers in Australia, so that I can research and write about them Please email me on [email protected] and tell me the biggest marketing issues you are addressing. I will respond by sending you a list of the top 10 issues complied from this survey. Thank you again John

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Five Tips For Reducing
The Cost Of Branding.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

Burning money on branding is more common than most marketers think. Because few businesses truly understand what a brand is and how branding works, advertising agencies, branding agencies and design studios have become expert at spending their client’s money without effective accountability.

1. Get out of the boardroom.

Perhaps the two most concerning issues about branding are the lack of understanding about what brand and branding are and the propensity to develop brands in the boardroom, perhaps with the help of a consultant.....

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